Cancel Flows (Active Churn Optimization)

Enterprise-grade cancellation prevention at your fingertips

Intelligent cancel flows proven to reduce churn and deliver insights that help your subscription business thrive.

The Right Offer at the Right Time
Show customers you understand them when it matters most. Smart offers deliver personalized experiences based on why a customer is canceling, their history with you, and what they've purchased. Offer success rates drive ongoing optimization and turn potential goodbyes into opportunities to impress.
Personalized by Cancel Reason
Present offers and deflections that meet your customers' expectations within the context of why they're cancelling.
  • Order Skipping/Delay
  • Discounts
  • Product Swaps
  • Gifting
  • Custom Offers
Tailored to Customer Segments
Tailor offers based on customer segments, and deliver unique experiences that drive results.
  • Subscription type
  • SKU or product
  • Monthly spend or LTV
  • Acquisition channel
  • And more
Refined by Performance
Churn Buster learns in real-time what’s working, and then optimizes flows to help your customers stick around. The longer they run, the better they perform.
  • Machine-learning (ML) engine serves optimal offer based on actual success rates
  • Limit over-discounting
  • Optimization on autopilot
Intuitive A/B Testing
A/B testing doesn't have to be a hassle. Teams love our interface, testing framework, and reporting. Make data-driven decisions with confidence.
  • Easy interface on top of a powerful testing framework
  • Data/results easy to track, understand

Retention Insights for Lasting Results

Finding meaning in retention data shouldn't feel like a treasure hunt. We understand the complex factors affecting customer journeys, cut through the noise, find patterns, and deliver insights that drive real retention breakthroughs.
Learn
From top cancellation reasons, customer segment data, and qualitative sentiment
Test
Iterate new retention strategies with ease
Tailor
Experiences for different customer profiles
Track
Save offer performance, customer segments and more
Unify
Active and passive churn data (they're more correlated than you think)
Sentiment AI
Turn Qualitative Data Into Your Competitive Edge
Churn Buster's Sentiment AI analyzes all your qualitative exit feedback and finds patterns, highlights critical issues, and reveals your strengths—so you don't have to manually sift through countless responses to understand what drives customer decisions.
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Easily spot patterns in feedback that might otherwise go unnoticed
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Identify common issues that lead customers to cancel
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Learn what aspects of your service customers valued most
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Learn what aspects of your service customers valued most
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Use insights to drive winback campaigns
"We more than doubled our save rate with Churn Buster Cancel Flows, and finally have answers that drive improvents internally."
Savannah Benson
Senior Director CX @ Mixhers

Ready to optimize? Chat with our team today about your current strategy and how we can help.

  • White-glove implementation
  • Expert guidance
  • Minimal lift for your team
  • Proven effective for 9-figure brands