Smartrr Integration
Smartrr Integration
Recover failed subscription payments with Churn Buster
Churn Buster is a revenue recovery and retention layer for subscription brands. Connected to Smartrr, it recovers failed subscription payments with automated email campaigns.
- Churn Buster sends a sequence of different messages alongside failed payment attempts, each timed to a stage of the recovery window.
- Messaging runs independently from payment retries, so you can measure and optimize your campaign.
- Recovery emails go out on dedicated transactional infrastructure, authenticated with your own domain.
How it works
Smartrr sends Churn Buster its subscription and payment events. When a payment fails, Churn Buster opens a recovery campaign for that customer and sends a timed sequence of emails alongside Smartrr's retries. When a payment succeeds, the campaign closes automatically.
Get set up
Contact us and we'll create your Churn Buster account. For the best experience, schedule a kickoff call and we'll make sure you get off to a great start. Or email support@churnbuster.io.
After accepting the invitation to your new account, open the Smartrr connection page.
Then set your retry schedule in Smartrr, under Subscription Programs → Transaction Settings → Failed Payments: Retry 7 times with a 3-day delay. Smartrr's arrow selector stops at 5, so type the number in directly.
We configure the Churn Buster side with you.
What to know
- Smartrr runs the payment retries and, if every retry fails, cancels the subscription on your schedule (Cancel after 2 cycles by default). Churn Buster coordinates its messaging with that timing and doesn't cancel subscriptions itself.
- Customers update their card on your store's account page, and Churn Buster's recovery emails link them straight there.
Tracking performance
Your Smartrr dashboard and Churn Buster will show different numbers, and that's expected since we measure things differently. Churn Buster waits for every campaign to resolve and reports recovery on rolling windows of completed campaigns.
FAQ
Do I still need Smartrr's retries, or does Churn Buster run them?
Smartrr runs the retries on your schedule. Churn Buster coordinates its messaging with that timing, so a customer whose retry succeeds stops getting emails and a customer whose retry fails hears from you at the right moment.
Is there a Smartrr failed payment email I need to turn off?
No. Smartrr doesn't send its own failed payment email, so there's nothing to switch off. Any failed payment notice a customer sees comes from Shopify.
Will Churn Buster cancel subscriptions while payments are failing?
No. Churn Buster doesn't cancel subscriptions on Smartrr. Smartrr works through its retry schedule and cancels on your setting (Cancel after 2 cycles by default), while Churn Buster's messaging runs alongside that window.
Why do my first few weeks of numbers look low?
Campaigns take weeks to resolve, and Churn Buster counts a campaign only once it completes. Early cohorts read low and settle as full campaign cycles finish.
Questions?
Message us at support@churnbuster.io any time — setup, settings, or a read on the numbers.