Cancel Flows / Discounts
Discounts
How the Discounts offer type works in Cancel Flows — and how to set up a Shopify discount code that works at the point of save.
Targeted offer types:
The Discount offer type applies a percentage- or amount-off discount on the customer's next billing cycle, typically as a save offer inside a Cancel Flow.
When configuring a discount offer in your Churn Buster cancel flow, the discount code you enter must already exist in your Shopify admin and be configured correctly. Follow these steps to create a compatible discount code.
Step 1: Create a new discount code
Go to your Shopify Admin > Discounts > Create discount > Choose "Amount off products" or "Amount off order" depending on your preference. Select "Discount code" (not "Automatic discount" — automatic discounts are not supported).
Enter the exact code you plan to use in your Churn Buster cancel flow offer (e.g. FORYOU25).
Step 2: Configure the discount value
Set your discount type (Percentage or Fixed amount) and value to match what your cancel flow offer promises the customer.
Step 3: Set the Purchase type
This is the most important setting. You must set Purchase type to either "Subscription" or "Both". If this is set to "One-time purchase" only, the discount will fail when applied to a subscription.
Step 4: Set "Applies to" scope
If you choose "Specific collections" or "Specific products", make sure the products on the customer's subscription are included. If you're unsure, "All products" is the safest option.
Step 5: Eligibility
Set to "All customers."
Step 6: Minimum purchase requirements
Set to "No minimum requirements."
Step 7: Maximum discount uses
Leave both "Limit number of times this discount can be used in total" and "Limit to one use per customer" unchecked. Since this discount is offered during cancellation, you don't want it blocked by usage caps.
Step 8: Recurring payments for subscriptions
Select "Limit discount to the first payment". This applies the discount as a one-time incentive on the customer's next billing cycle only, rather than permanently reducing the subscription price.
- If your discount will apply to multiple orders, select the relevant option.
Step 9: Save and copy the code to Churn Buster
Save the discount in Shopify, then enter the exact same code in your Churn Buster cancel flow offer variant's "Discount code" field. The code must match exactly (including capitalization).